Summit series
Summit Series™ is The North Face’s most premium, purpose-built gear for high-altitude expeditions and big-wall climbing missions. I worked with the brand, digital, and creative teams to coordinate assets, feedback, and deliverables across stakeholders.
The Explore fund
The Explore Fund aims to create access and drive equity in the outdoors by funding hundreds of nonprofit organizations. I worked with the Advocacy and Digital Teams to re-design this page to fit the evolving needs and scope of the program.
she moves mountains
The She Moves Mountains campaign launched an initiative aimed at inspiring, preparing, and mobilizing the next generation of female explorers. I managed and coordinated the design and development of the campaign across the website.
walls are meant for climbing
The Walls Are Meant For Climbing campaign focuses on promoting inclusivity by challenging people to view walls as a way to connect and overcome obstacles. I managed the execution of the website along with continued updates throughout Global Climbing Day and post-event recaps.